New Shape is a B2B fashion holding company that develops and supplies functional and usable products for kids. Working with many retailers all over the globe, the company applies various sales channels and takes advantage of new technologies to reduce costs compared to its competitors. The main goal of New Shape is to constantly discover new systems or integrations to automate their workflow.
When the client got in touch with us, they strived to move from Amazon as their main sales channel to the website. Moreover, New Shape had no experience applying SEO, so they wanted us to take care of their on-page optimization. Increasing organic traffic and conversion rate were other objectives of the company.
To help New Shape reach and exceed its goals, our SEO team focused on improving its Shopify account. We developed a keyword strategy and performed technical optimization as well as clustering to help the company attract more organic visitors.
Our team created a comprehensive content plan to populate the site with relative blog posts, info articles, and updated landing pages.
We have conducted a thorough evaluation of the existing process to find the areas in need of improvement. The data-driven approach to SEO allowed us to increase the company’s ranking promptly.
Using progressive solutions and techniques, we have managed to increase lead generation in the first few months.
We have implemented paid ads campaigns to enable stable lead generation.
Our design team created a new visual email templates to increase brand representation and new landing to boost conversions
A new email marketing campaign was rolled out to retain existing clients.
Thanks to a clear-cut strategy, workable solutions and tactics, we managed to achieve profitable results in the short term:
400% increase in conversions from organic search
Increase in paid leads from 0 to 10000
Succeeded Projects
Working hours were spent
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