SPARTA is a niche sport online store. The company provides exclusive custom equipment and protection gear to guarantee a seamless sports experience to all its customers. SPARTA offers a range of hand-crafted armors, reconstructive equipment, and unique wares. Working with SPARTA proved to be an invaluable experience for us due to the company’s rare industry niche.
Before reaching out to us, SPARTA had no experience in running comprehensive digital marketing campaigns. The company had unique goods on offer but lacked effective means to advertise its business. Thus, the client requested to create a brand new website from scratch and build sales channels.
We started by building a brand new e-commerce website to ensure we have the proper foundation to proceed. Following this, we have initiated a paid advertising campaign, optimized conversion rate, and set e-commerce analytics and goals. To make sure our Client is fully equipped with tools and means to succeed, we have also created and optimized the Etsy store for them.
Our digital marketing specialists have performed an elaborated performance marketing campaign to achieve positive results early on.
We helped with website content, text for email marketing, and social media posts.
The new approach to visual communication was necessary, so we have created a visual style guide to achieve better brand recognition and representation.
We also developed and rolled out an email marketing campaign to retain existing customers.
The comprehensive marketing approach developed and implemented by our team allowed us to achieve a significant increase in sales and sessions:
Increase in sessions from 0 to 2707 within a year.
Rapid growth from $0 in sales to $42000 in one year.
Increase in sales from 0 to 209 in one year.
Currently, SPARTA has two established sales channels, a brand new website, and the Etsy store. The Company is gaining momentum and looks forward to expanding its operations.
SPARTA is going to continue with marketing promotion focusing on the following directions:
New advertising campaigns
Working with new social media platforms
Etsy store optimization
Succeeded Projects
Working hours were spent
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